Free tool

Headline Generator

Paste what you are announcing. Get eight headlines in the styles wire editors accept, each scored for length and clarity.

Include any figure you can stand behind. A headline with a number in it is read twice as often as one without.

The styles a wire editor accepts

News-lead headlines put the actor and the action first, which is what a wire desk expects and what search engines index cleanly. Number-led headlines earn attention when you have a figure worth leading with. Feature headlines trade immediacy for curiosity and work when the story is about the why rather than the what. You get all three because the right one depends on where you are sending it.

Length is not a style question

Past roughly seventy characters a headline is truncated in search results, in email subject lines and in most feed readers. Every variation here is generated inside that budget and scored against it, so the version you pick is one that survives the places it will actually be read.

Want the placements, not just the plan?

PressHalo places launches across a network of vetted news outlets.